A Specifier is anyone who makes or influences the decision to use a specific building product or service. It's not a job title, but rather is a function performed by someone. Specifiers can include the architect, surveyors, engineers, contractors, interior designers, facilities managers, related professions and even the client.
The specification process follows the steps of Research – Shortlist – Specify and a number of tools are used during this process such as:
- Printed directories
- Product literature
- Online directories
- NBS specification systems
Specifier Marketing refers to any marketing activity that targets the specifier during the specification process.
- RIBA Product Selector
- NBS Plus
- National BIM Library
- Literature Classification Service
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